Friday, March 26, 2010

Media Products

In this particular task i was asked to find three different media products and comment on how each one is portrayed for its consumer group.




  1. Product1: Sony Ericsson W910i

    This phone has been made to easily access music pictures and videos it has a fairly large screen so your pictures are in a higher resolution, it also has a 2mega pixel camera, it also has smart features like a shuffle where you shake the phone and it changes track. all this influences me to believe it is aimed at younger people as a media device more than a phone. My version is in black which then suggests it is aimed at males.


  2. Product2: Stepbrothers

    Stepbrothers is a comedy film which you can notice by the cases it is brightly lit and by the facial expressions on the people suggest it. Straight away from the front cover it has a 15 sign which automatically suggests it’s aimed for teenagers and older, it is about two fully grown men still living with there parents and acting like children this lowers the age group that it was aimed for as most adults would find it stupid so it is aimed at teenagers.


  3. Product3: NME

    On the front cover the Logo is always the same, it uses minimal colours mainly red and white and it has a festival survey advertised on the front which aims it for people interested in festivals. I believe it is aimed for the younger generation and it has artists such as Vampire Weekend, Dizzee Rascal and Muse. Also it has an article for Spotify which is a free and legal download service, which is also aimed at the younger generation as some of them illegally download there music. however young adults enjoy the music so it would be aimed at all ages to maximise profit.

Media Diary

One of my first tasks in AS media was to crate a diary of media i used in a week.


In Total I roughly spent around 15 hours using media from Monday to Friday which is about an average week’s media usage. The product I use the most is my computer through programs like MSN and facebook, I also listen to the majority of my music on my laptop throughout the week but sometimes i have it playing just in the background which i haven't counted to the diary, the product I use the least would be newspapers and magazines as I rarely read them instead of reading magazines and papers i would read my revision notes. I believe my media usage is Average for someone my age.

Media influences my life by recommending what to buy and what to watch.
In my life I could not live without my laptop or my phone either one is as good as each other as I use them the most. I could live without newspapers as I watch the news on TV and on my laptop. This task as showed me the amount of media I use but hasn’t influenced me to change the way I use it. However I would much rather use a computer or watch TV than read the news in a paper or watch TV on the computer as it is more convenient.